Read what 351 senior technology executives across 14 sectors who lead organizations earning 1 billion or more have to say about their responsibility for their organizations’ data management, analytics and related infrastructure.
How can organizations increase efficiency whilst maintaining high standards of quality and safety? Our new maturity model sets out five practical steps that businesses can take. Read the whitepaper and find out more: https://bit.ly/2Yuq52p
We analyzed 304,174 sales emails to learn exactly which follow-up prospecting emails help book meetings.You’ll learn the (surprising) ideal length for follow-up emails.PLUS 5 phrases that help/hurt your email game.See the data – it’s all here.?
From electrification to eCommerce, the Automotive Industry is seeing massive change, and it’s driving increased demand for talented individuals across the sector. So, if you’re looking to make your next career move, you’re firmly in the driving seat.
The question is — what happened to the remaining 84%? What makes #HR projects fail? ?From scattered information to misleading data. HR teams need to change how employees use software, in order to “transform and grow.”#UNLEASH ? Learn the common challenges that affect HR projects ➡️ https://bit.ly/3ysOyCD
Don’t let email problems get in the way of scaling your business.Mailgun helps brands like Lyft, Dell, and Cinemark send email at scale.Our email performance is backed by powerful SLAs that guarantee speed when you need it most.Curious? Click to learn more.
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LinkedIn Ads offer the best B2B targeting of all ad platforms. To make a LinkedIn Ads campaign successful, goals must be set. There are several formats of LinkedIn Ads and can be chosen in relation to the goal of the campaign. Use LinkedIn ads to generate leads, boost website traffic, and raise brand awareness.
Steps to run the best LinkedIn Ads
Before you start, create your Campaign Manager account. Campaign Manager allows you to create a budget, choose targets (clicks vs. impressions). You also have total control over the timing of your campaign. The platform contains many tools that assist you in meeting your advertising objectives.
Choose your goal. Each campaign starts by determining the most important targets. Three main targets are awareness, consideration, or conversions.
Choose your targeted criteria. Regardless of the ad type you choose, selecting your audience works the same way.
Select a LinkedIn ad format. When creating and managing ad campaigns, the most important step is choosing an ad format. You can choose between the following: Sponsored Content, Message, Dynamic or Text Ads. A combination of the four are all options is also possible.
Determine your budget and plan. When the target demographics are decided, plan your campaign’s budget and timeline.
Check and optimise your campaign. Keep an eye on how your campaign performs and adjust it, if necessary. You can view your metrics by going to Campaign Manager. There is an option to choose the campaigns you wish to analyse.
LinkedIn Ad Examples Library
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